Kayo Nomura began her career in 2001 at Congrès Inc., where she was engaged in the planning and management of international conferences. From 2013 to 2019, she served as a Council Member of the International Association of Professional Congress Organisers (IAPCO), contributing to the advancement of the global meetings industry alongside international leaders. In 2018, she successfully led the planning and delivery of the IAPCO Annual Meeting in Tokyo, which received high acclaim.

In 2019, she joined the Japan National Tourism Organization (JNTO) as a Chief Specialist in the MICE Promotion Department, where she spent nearly seven years promoting Japan as a destination for international association meetings and contributing to the successful attraction of numerous events. Building on her extensive experience and global network, she founded Passage Limited, where she continues her professional journey.

Throughout her career, she has gained hands-on experience from three distinct perspectives: a private PCO, an international industry association, and a national tourism organisation. This unique combination enables her to provide strategic advisory and consulting grounded in a comprehensive and multifaceted understanding of the industry.

Her experience also includes government-led bidding initiatives for international meetings, collaboration with global industry associations, and extensive networking through major international trade shows such as IMEX Frankfurt and IBTM World.

Today, drawing on her international network and deep understanding of Japanese culture, she is dedicated to creating meaningful encounters that bring people and cultures together—fostering new value through international meetings and business events.